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Compass Coming Soon

Drive interest with exclusive marketing and gain insights before officially launching.

Coming Soon

Selling your home? Listing it early as a Coming Soon property on compass.com gives buyers and their agents a heads up that your home is about to hit the market. Drive interest with exclusive marketing and gain insights before officially launching.

What Can Compass Coming Soon Do For Your Listing?

Increase Exposure

Positioned on the Compass homepage and prioritized in search results, Compass Coming Soon listings are the first homes buyers see when they visit compass.com. Not only are these listings promoted site-wide, but they may be featured in both national and regional marketing campaigns at no extra cost to you.

Generate Buzz

Compass Coming Soon allows you to bring your home to market sooner with differentiated print, digital, and social media marketing materials designed to pique buyers' interest. When it's ready to go live on the broader market, you'll have the opportunity to launch your listing for the second time, attracting even more attention.

Take advantage of the pre-marketing period by previewing your home to a high-interest audience as a Compass Coming Soon. It's the perfect time to assess pricing and gather buyer feedback - in most places, without accumulating days on market.

How Does Compass Coming Soon Work?

While your home is being prepped for market, your Compass agent will preview your property to buyers on compass.com

Your agent will develop a Compass Coming Soon marketing campaign featuring social media, emails, print materials, and more to drive the most traffic possible to your listing

Based on these efforts, your agent can identify the right audience for your listing and gain pricing insights

Then, once your listing prep is complete, your agent will create an official launch on the broader market designed for a faster, more profitable sale

Success Stories

David S & Victoria H, Agents | San Francisco Bay Area

"My clients and I tested an aggressive price as a Private Exclusive on Compass. Another agent brought buyers to see the home and they submitted a full price, all-cash offer within days. My clients said this was the easiest, no-hassle sale they’ve experienced!"

Early To List. Early To Sell. Only With Compass Coming Soon.

Hear From Our Agents: The Case For Compass Coming Soon

Compass Coming Soon is subject to local MLS restrictions and is not available in Seattle. All NYC listings are simultaneously syndicated to the REBNY RLS. Compass offers no guarantee or warranty of results.